Adding pet-friendly CBD products to your product line is a great way to expand your audience and increase potential customers. Consider these things when developing your pet-safe CBD product.
Make Your Product Easy to Use
Most CBD oil comes in bottles with a syringe or eye dropper to administer the oil inside. When trying to give a pet CBD oil or mix it into their food, things could get messy. Figure out an easier way for your customers to give their pets CBD with alternative packaging or a different kind of product. Test out different kinds of sprayers for bottles or consider a solid product like edible CBD treats instead of oil.
Clean ingredients are essential to making a product your customers can trust. Cheaper ingredients tend to be worse for you and worse for the environment, so avoid trying to cut costs when it comes to sourcing. Make sure you always verify how your ingredients are made and where they are coming from, especially if they claim to be certified organic. Avoid using artificial ingredients or anything that could be toxic to pets. To make your product even more enticing for pets, try adding a natural flavor like chicken or beef to your product.
Design Your Product Packaging
Advertise your product with an eye-catching box or label design. Add pet-friendly images like bones or paw prints to make it clear who the product is for. Include your brand name, what the product is, and any other important information on the front like the strength or flavor of the product. You can add a product or brand description on the sides of your product along with any disclaimers and nutritional facts panel if needed. List the ingredients clearly so customers don’t have to question what’s inside.
CBD pet products are continuing to grow more popular with the growing market. Expand your audience and grow your brand by adding pet-friendly CBD products to your line.