With the modernization of the world, you should know that the demand for the use of the Internet for various purposes is increasing day by day. Normal tasks like filling up application forms and banking are done online these days. With the continuous popularity of the Internet and online work, it should be no wonder that the demand for digital marketing is also increasing.
Business owners and entrepreneurs are choosing the digital market over the traditional ways to promote their brands. However, one should know that the use of the Internet is not the same worldwide, for example. 95% of North Americans have access to the Internet while only 35% of Africans use the Internet.
This clear distinction of the Internet across the globe has also impacted online marketing and marketers. It also impacts the need for digital marketing jobs. So, one should clearly know the stats before they dip their toes in the field of online marketing One should know that the digital marketing jobs in foreign countries pay more and thrive more.
Skill Gap in The Digital Market
Battersea Web expert says that there is a very large demand for people in the digital marketing field. But, you should know that even though there is such a high demand for the job there are not enough people to fulfill these positions. The most desired positions in the field of digital marketing are digital specialists and digital advertising. The field of digital marketing sure has a need for skilled individuals but you should also know that mid-level marketers are also desired very much in the field. In fact, mid-level marketing is one of the most desired jobs since 2018. Some of the skills that are highly demanded by the digital market are:
- Content Strategy
- Digital project management
- Data and Analysis
- Brand marketers
- SEO Specialization
- Website design and development
- E-commerce Specialists
You may think that all the countries in the world have the same demand but allow us to tell you that there may be a specific skill required in a specific country. For example, there is a very high demand for mobile marketing in countries of Latin America and Africa. This is because the countries of Latin America and Africa are not very much developed and hence they do not have computers. So, the digital marketing companies in these countries focus more on mobile strategies.
Now, you may be thinking about which country has the highest need for digital marketers or which is the highest paying country for online marketing. So, we are going to tell you the countries that have the highest demands for online marketing.
- United States of America
- United Arab Emirates
These countries generally have a higher demand for individuals specialized in digital marketing. You can try your luck in these countries if you have a brilliant resume.
Average Salaries In Digital Marketing Around the World
Till now, you may have known that the demand for specific skill sets is different in different countries. And since there is such a gap between the job positions and individuals fulfilling them, you may wonder what the maximum salary of digital marketing is? The salaries for these jobs do vary between continents and countries.
- Philippines: PHP 310,891
- United Kingdom: 33,346 pound
- India: Rs 304,844
- Australia: $78,786
- Canada: C$ 50,102
- Ireland: Euro $0,604
This continuously evolving modern world has increased the demand for digital marketing too much and that is the reason why there is such high pay for digital marketers.
Read more: 5 Tips For Improving Your Digital Marketing Strategy